About Us
Our Story
The adventure began when Brent Lechtenberg and a close friend attended a Eurobike conference in Germany back in 2014. There, they met and established relationships with company heads of brands we continue to carry today. Brent returned with a vision of opening an electric bike store in Bountiful, Utah. Named after the Great Western Trail where Brent spent many years riding bikes of all kinds, Great Western E-Bikes was established in Spring of 2015. Due to the increasing popularity and growing industry, the business has expanded twice.
In May of 2021, the team welcomed Christian Costlow as the new owner. After moving here with his family from Florida, he had plans to continue the growth and development of Great Western E-Bikes with the mission and goal of "changing lives one E-bike at a time". In September of 2022, after a year and a half of improvement and fun, Christian unexpectedly passed away due to a heart condition that he was unaware of at the time of his passing. Christian's wife, Camille, helped run the business in the months following while we diligently searched for a new owner to fill Christian's biking shoes.
Continuing the legacy of Great Western Ebikes, Jared Lenzinger bought the store in May of 2023. He is honored to carry on the torch and build on the foundation established by Brent and Christian. His main goals are to enjoy this industry and this community to the fullest and be the premiere E-Bike shop in Davis County. We are committed to getting everyone and anyone out on any surface riding and riding again. In addition to our mission, we wish to introduce and promote a healthy lifestyle for people of all ages and physical abilities. E-bikes add to the exhilaration of bike riding and can take you to new heights, conquer more trails, and maximize the fun!
We love assisting customers in getting a bike to match their lifestyle. We have several ways to customize e-bikes into the perfect fit for you.
Why Buy Local?
The Great Western E-Bike Guarantee
$300 - $500 of value you don't get when buying a bike online
Bike assembly and tune ($100 value)
Custom set up and fit ($50 value)
One free break-in tune within the first 3 months ($65 value)
Software updates free for the life of the bike ($80 value/update)
10% discount on accessories purchased with bike(s)
10% off retail on a bike rack purchased with bike(s)
Free installation of accessories purchased with bike(s) ** ($70/hour)
All manufacturer warranties included at no cost ($150 value)
Specialize solely in e-bikes (greater knowledge base)
More variety and larger inventory
Local support and excellent customer service
** Specific accessories excluded
Our Team
Jared Lenzinger
Store Owner
Jared and Diana have been married for thirty-one years and have 5 children and 1 grandson in their family. Their oldest son is currently serving our country in the US Army.
They have lived many places and found wonderful people everywhere they’ve been. They are glad to call Davis County home now and are excited to be close to family and dear friends, which is what brought them here.
Jared's professional background is filled with working with a lot of talented people, mainly in business development and customer support; both as an entrepreneur and working for large corporations. After working in the corporate world for the past 15 years he is ecstatic to be self employed again; especially working in such a fun industry as Electric Bicycle sales and repair.
He has been an avid cyclist for the past twenty years, starting out commuting to work and back to be healthy and enjoy the outdoors as much as possible. Trail and Mountain Biking is quickly becoming a new joy! His main goals are to enjoy this industry and this community to the fullest and be the premiere E-Bike shop in Davis County.
Timothy Johnson
Store Manager
As the manager, Timothy wears many hats at Great Western E-Bikes. Whether it's sales, service work, organization, inventory, or marketing - he's on it. He handles most of the store operations and enjoys interacting with customers. We would not function without him and we're grateful to have him on our team.
Timothy started out building bikes for another company and found GWEB shortly thereafter, where he was trained in servicing e-bikes. He has completed the training for both Bosch and Shimano motor systems, and continues to expand his knowledge and experience at any opportunity.
He graduated with a BS in Business Management from Southern Utah University, and is currently pursuing his MBA with graduation planned for May 2024. In his free time, he loves being outdoors, biking, camping, kayaking, and spending time with his wife and family. Timothy is also musically inclined. He enjoys singing and playing several musical instruments.
Jaxon Een
Sales Associate
We were thrilled to add Jaxon to the team as a Sales Associate.
Christian & Camille Costlow
Former Owners
In 2021, Christian Costlow purchased Great Western and had a passion for our business. By way of beginnings in life, he was the son of a Navy pilot Vietnam veteran. He has lived in many places, including Johnstown, PA, Narragansett, RI, Provo, UT, Houston, TX, Tampa (Lithia), FL the last 15 years and then a resident of Utah for the second time, this time in Spanish Fork for a year, and then Farmington.
Once upon a time and many moons ago as a youth, he lived in Provo while his father was an MBA student at BYU. Some of the fondest moments he had there were fishing the Provo, skiing Sundance, Snowbird, Alta, Park West (possible giveaway in age) and Park City. He was married to Camille Costlow for 25 years and has four children, from oldest to youngest: Andrew, Hannah (Kegan), Joshua, and Simon. They are now nearly all residents of the great state of Utah.
He attended the University of Texas-Austin and graduated from the University of Houston-Downtown with a Business Administration degree with focus in Finance. After a career in Healthcare, owning and operating other small businesses, he believed in the future of the electric bicycle movement and that it will change and improve lives. More importantly, he believed in Brent and Ellen and what they put into motion in 2014 following their passion to create Great Western E-bikes.
In September of 2022, he unexpectedly passed away due to a heart condition called Dilated Cardiomyopathy, which he didn't know he had. His wife, Camille, helped run the business for a couple of months until the end of April 2023.
Brent Lechtenberg
Founder
Brent earned his Bachelor of Science in Business from Weber State University. Later, he was certified by Barnet Bicycle Institute completing their Bicycle Repair and Overhaul course in Colorado Springs, Colorado. Over the years he has attended several conferences such as Eurobike (Germany), Interbike (Nevada), Outerbike (Moab), and several brand hosted conferences. He is excited about the shift from traditional bikes to e-bikes and will jump at any opportunity to ride.
Though Brent is no longer working, he can be found riding his motorcycle, spending time with family, playing with his dog, and golfing with friends. He has a love for riding and has shared that love with his children and grandchildren.
Ellen Lechtenberg
Founder
Ellen was the brains behind the operation. Over the years, she has attended several bike conferences with Brent. Not only was she dedicated to the success of our store, but she was a valued full-time healthcare worker with a role as the Lactation Manager at Primary Children's Hospital. Due to her management position, you wouldn't see her at the store often, but she enjoyed helping out when she had the time. No matter the position, she is an example of hard work and excels at everything she does.
In the little free time she has, she enjoys spending time with Brent and their family, going on rides, gardening, and being in the great outdoors.
Browse Our Bike Selection
Find your dream bike today and visit us for a test ride. We'll ensure that you're on the right bike to meet your needs and the right frame size for a comfortable, safe cycling experience.
